Simulacra – Internet Media Design

Understanding The Web Design Terminologies

10.12.2014 (8:23 pm) – Filed under: Uncategorized ::

Many small businesses that have hired someone to do their web design or are planning to do so have face the similar situation. This is when you come across thousands of web design service providers and cannot understand how to make your mind about them. Some of them are cheap, some offer exceptionally great service, some promise maximum results. But how do you make your decision when you don’t know much about these terminologies they keep using.

In this article we will discuss these terminologies. Remember if you don’t know what you are buying there is a chance that you might actually buy something you didn’t even needed and waster your money. So it is important to understand what a web design company is offering you and how you can get more.

Web Design

When we say web design it does not mean that the web design company will fill your website with the text about your company. This is a totally different field of business and it is called content writing. Though some web design companies might offer this service along with their web design packages but unless they specifically mention it you can’t complain to them.

Pages per design

Some web design companies offer static web pages. These are small websites with little info about the company, a photo album or portfolio and a contact page. If you don’t need to update your website often to post news and information about your business then you should go for this option.

Content Management System

A content management system allows a user to manage the content on their website. Using a content management system such as wordpress, or joomla you can create, update and delete content from your website. An advanced content management system can also have web forums where you can hold discussions with your clients, calendar, ability to create multiple blogs and so much more. Depending on how much you are willing to spend, a content management system will cost you a little more than a static web design.

Ecommerce Website

An ecommerce website is a web design with ecommerce features allowing the website owner to sell products directly from their website. A shopping cart utility, a way to process credit cards, sending electronically signed receipts of payments and invoices to clients and processing the order are some of the many features of an ecommerce website.

Search Engine Optimization

Search Engine Optimization is not part of the web design service.  But many web design service providers offer SEO services in different packages. Submission of your website to popular search engines, optimizing your website pages for making them more search engine friendly, submitting your website to different directories are among the features of SEO services. However the field of SEO has evolved so much more than that. Today some web design companies even offer services to bring your site at the top of the search results for specific keywords.

When hiring someone to do website designs please make sure that you have read and understood the terms of service and package details carefully. If there is something confusing then do not hesitate to ask them. Most good web design companies have friendly support staff that would help you make your decision.

Web Marketing Begins With Your Web Site

02.12.2014 (2:45 am) – Filed under: Uncategorized ::

Web sites today often feature new, interactive technologies that have become very popular with consumers.  Depending on how old your web site is, these newer sites may have been developed using tools and technologies that might not have been available when you first launched your site. But the bottom line is that to effectively market your business on the web, you have to be able to meet the needs and expectations of your existing customers, as well as attract new customers to your web site.  If you can accomplish that, you will be well on your way to building a solid web strategy to help your business succeed and grow in any business climate.

Set Some Goals

The first step when thinking about your web site is to set some goals.  To establish these goals, ask yourself the following:

Who is my intended audience(s), and what do they expect?

What are my competitors offering on their web sites?

What is the message that I want to convey?

What is the action that I want my visitors to take?


Then, consider what your visitors are trying to do on your site.  Are they researching information?  Comparison shopping?  Looking to make a purchase now?  Looking for something local?  Keeping this information in mind will help you focus your web content and provide the right information pathways for users when they visit your site.  Ultimately, these pathways should lead your visitors to the actions that you want them to take.

Send the Right Message

Having a good business web site is no longer a luxury, it is an expectation.  As technology continues to improve, your customers’ expectations of your web site continue to grow as well.  An old, outdated site is a huge red-flag to customers, and can send the message that you either don’t care or that your business may be in trouble.  Make sure that your web site sends an accurate message about your business – that you are competent, professional, and completely capable of handling your customers’ needs now and into the future.

In With the New

Today’s users expect a certain level of sophistication in order to take your business seriously, and that means you need to consider adding new features and technology to your site.   Visitors have come to expect well-organized, useful content on pages that load quickly, but you’ll score extra points for adding new technologies such as RSS feeds, blogs, podcasts, video, and interactive tutorials.  

Not sure which web technologies are right for you? Try them out! Go to and look at examples of blogs in your industry to get a feel for blogging.  Also check out some RSS feeds from authority sites in your industry, and consider adding one or two to your own web site. Think about what would be useful to your customers, like an interactive calendar of events, interesting articles, how-to-guides, or even a site-search feature on your web site. Show your customers that your company is progressive by embracing new technology, and you can gain credibility and additional web site traffic as a result.

Of course, one of the worst strategies you can adopt is to do nothing. At the very least, make sure your web content is up to date, and that your web architecture is search-friendly (no frames, Flash-based, or image-based sites).  Use an effective navigation system that clearly guides users to the information they are looking for, and make sure each page on your site has a strong call to action coupled with an easy way for users to take that action.  Make sure your site meets or exceeds your customers’ expectations, and it can serve as the cornerstone of a web marketing strategy that will help your business grow well into the future.

The Tiptop Team at Naperville Web Design

06.11.2014 (7:01 pm) – Filed under: Custom Web Design ::

If you don’t know where you are going, any road will get you there.            -Lewis Caroll
With a creative brief of web design for your company’s web site on hand you are in a spin for drawing a roadmap to execute your project. You want to ensure the web design should deliver that cutting edge in the competition from a professional web design firm. Engaging a firm’s team of talented graphic design professionals, web programmers, and project managers, who work together to provide you a concise and affordable service is what you want to be in place to take your company online.

Dzinestand, the tiptop team at Naperville web design does that at its best. It operates its design process in an environment where excellence is expected from its professionals.  This whole team has a lot of innovative ideas and a lot of creative urge in them. Each one of the studio professionals is armed with the palette of design software and ready to go for all that you can ask of them.

Finding the appropriate design for a business associate can be tricky and time-consuming. That’s why they put together prototypes acquired over experience serving top clients pairing it with a series of helpful tips and suggestions that makes choosing the right web design to get your basics right to achieve your goals. They value their relationship with their clients and want to demonstrate that relationships are valued, so the design includes a definite mix of a best web design that would reflect your needs of business and the traffic flows. For companies looking to increase sales in these rough economical times, a high quality fully optimized website by our Naperville web design team is just what they are looking for.

The team of studio professionals of the Naperville web design firm begin with a spirit of “The top is vacant” as they initiate steps to get involved in your company’s web design. They unfold the business objectives with continuous interaction with your company. They structure your company’s web site design and graphic design to bring those objectives to the fore. They ensure that they are best portrayed to behold the audience to prompt a myriad of opportunities opening up. They stick to the target group’s age, areas of interest and innumerable personality traits of your brief and even assist you to widen it to drive your business revenues.

The tiptop team at Naperville web design is ready for your tough questions and know you are fair and you would feel at home with an organization open to ideas. You would feel that they share the same ideas as yours. They would pitch in at your offer but make you feel unburdened by the enormous task of taking you company online.  They would feature a wide design menu of branding to web design, click to customer, marketing collateral, interactive analysis, SEO tools, social networking option, eCommerce, online promotions, email marketing and if you have anything more to ask for.

Where else would you get so much other than Dzinestand, Naperville Web Design team.

Templates Will Require You to Have Some Type of Web Design Software Skills as Well!

31.10.2014 (2:41 pm) – Filed under: Uncategorized ::

There are several approaches that a company or internet marketer can take when it comes to designing their website. The first option is to attempt to build a website from scratch. This will require that you or someone that works for your company knows how to design a web page using web design software. This will require a level of skill that usually is obtained by taking web design classes or trial and error. It will likely also require some type of experience working with HTML, PHP, CSS and/or Photoshop. Individuals who want to create their own website will have to obtain their own graphics, come up with their own text and ultimately come up with a professional looking, attractive and high quality website. This can be quite difficult for to pull off, especially for a beginner.

Another option is to use a template. Templates will require you to have some type of web design software skills as well. You will be necessary to personalize the template to your business, add text, links and pictures. You may also need to obtain your own graphics as well. In order to create a professional looking website from a template, for more detail visit in many cases it requires the use of Photoshop. This could mean additional costs and again, skills to properly use the software. Another disadvantage of using a template is that other people may have the exact same template as you. This could be seen as unprofessional, especially if you are trying to build an image and a brand. It might cost you ,000 to get the exclusive rights to a commercial template. It would be much cheaper to have one built exactly to your specifications. If your aim is to position yourself as a big player in the market or even in your niche, it is important to have a custom web design. This means you will have to learn how to design a web page or find someone who does.

The last option is to outsource the creation of your website. There are plenty of affordable design companies that can build you a very professional and attractive looking website. Outsourcing also relieves the burden and stress of building a web presence that you will be pleased with and proud of. For more detail visit a web design company will be able to perform all of the design duties. They will also have access to photos and graphics. The cost of outsourcing your website design can range from very expensive to very cheap. There are some very good affordable companies that can provide you with excellent work.

When looking to design your website, you have three primary options. You can build it yourself from scratch, use a template or outsource the duties to someone else. If you don’t know how to design a web page, the best choice may be to pay someone to build one for you.

How to Find A Suitable And Affordable Web Design Company in Houston?

15.10.2014 (4:53 pm) – Filed under: Uncategorized ::

In this modern world where business are being established and global market has become easy to cater which has made the world compact and easily accessible. Nowadays every company or businesses that people open don’t forget to make their company’s website. This website can contain the information and basic knowledge about your company and with that if you plan to sell your products online then you can also feature them for sale on the website.

Websites are now an easy accessible route for gaining knowledge and buying and selling products from anywhere in the world. You should know that nowadays websites are an added value to your company as having your website increases the image of your company. Websites should be designed in such a way that looks attractive and does not bore the users.

There are a few things necessary to know when developing a website such as the outlook of the website should be attractive with suitable background page and keeping contents clear and easy. Whatever you are intending to sell on your website should have good advertising and knowledge of those products with good comments and feedbacks posted of that product. This helps the customer to get more knowledge and good insight on the products which becomes easy for people to buy.

You can find numerous website design company in your city as the need for such companies is on a high note as websites are now a necessity and this puts a good image of your business. You should hire a web design company for developing your website because the people in these companies know and have experience in designing and developing websites. You should consult them and they will guide you as to what suitable kind of website is better for your business.

You can either put information and details of your company, or add an online shopping cart so that you can sell your products online. Different web design companies have different rates and charges for developing websites; you can see the charges variations of different companies as they charge for their company’s name and brand image. Well known design company may charge you higher amounts than others; this is because they have experienced professionals with good knowledge and understanding of designing websites.

You can find website designers easily in Houston; you can search newspapers and magazines which gives advertisements of such IT companies. If you are not sure which is the right company then you can search online about such companies in Houston and you will get a list of different company’s websites which you can check and go through for information purpose. If you are still not satisfied with which one to choose then check different websites that how properly they are designed and you can find the website designer name at the bottom page of the website.  When you are hiring a company remember to keep your website SEO friendly as this will help you get potential customers for your products.

The Marriage of Crafts and Technology

09.09.2014 (4:32 pm) – Filed under: Uncategorized ::

It might seem like an oxymoron-being one of the nation’s premier handcrafters of wooden jewelry boxes, as well as an online entrepreneur who e-tails the majority of my products.  The evolution of the handcrafting world and its migration to online marketing may sound like a strange juxtaposition, but in fact, has become a significant contributing factor to the sustainability of the craft industry in the US.  I should know; my business wouldn’t be here today if I had not made the transition.  If you are in the craft business and have not created an online presence, read on.

A little background may be helpful, as my career path was somewhat unique.   In the mid-80′s I dropped out of law school and moved to a monastery in the northeast.  Lucky for me, it had an incredibly well-equipped woodshop. What began as a contemplative hobby quickly evolved into a vehicle for me to explore and express my connection to spirit. As I entered into a quiet and meditative state, details that might escape others’ notice became prominent and called for my attention. My love for the spiritual qualities of balance, beauty, and getting things “naturally right” helped me through the difficult years of mastering the disciplines of woodworking.
My passion for woodworking soon found an outlet when I was asked to create some designs for jewelry boxes for a friend. As I experimented with various design features for the jewelry boxes, I began thinking about the possibility of making a living by building containers for precious objects. A vision of making outrageously beautiful pieces that would that would touch people’s hearts and remind them of their interior lives began to take hold in my mind. In 1994 I moved to Durango, Colorado and started my business, Russell Pool Fine Woodworking. My prototypes for jewelry boxes quickly became popular as I began to wholesale them to high end craft galleries and museums around the United States.  

In order to reach as many galleries as possible, I attended numerous juried wholesale shows, such as the Rosen Group in Philadelphia and the American Craft Association show in Baltimore.  I also attended some local retail shows in the southwest.  While I was successful in attaining my goal of having my boxes sold in the very best galleries in the country, I found that despite hard work, long hours, and outstanding product, it was difficult to make ends meet and to justify the amount of personal and financial investment.

In 1999 the world wide web, as it was called then, was just beginning to be taken seriously as a marketing tool.  I began to imagine what it might be like to sell directly to the customer instead of through galleries.  While it concerned me to give up the security of the standing orders each show generated, the business to business marketing model and accompanying margins simply were not sustainable.  I decided to create a web site and my wife and I worked together to design, write copy and create product photographs.  I felt a bit like an explorer in the New World, not a lot of maps and no one in my situation to ask for advice from.  But the business case for the site was compelling-selling my products directly to customers at twice their wholesale price made the margins a lot more workable.  The site went live that fall and I spent most of the Christmas season on the phone selling product-my site delivered solid financial results.  And the rest is history.

Here in Durango I still spend a lot of time focused on the work I love best-making stunning wooden products, getting the details right, and talking to customers who are looking for something more than the drab, machine manufactured designs that populate most of the web.  I have also had to learn a lot-about search engine optimization, for example, and how to work with web designers and other marketing experts who can ensure that I continue to use cutting edge technology in service of the enduring legacy of handcrafting.  Handcrafting and online e-tailing-it is an odd juxtaposition and yet without it, my work as a handcrafter would have been curtailed many years ago.

How To Find The Right Web Design Tools For Your Needs

03.09.2014 (12:33 am) – Filed under: Uncategorized ::

I include been conniving websites since 1997, and since to period, present include accurately been numerous confusion design tools introduced every one day, many claiming to greatly simplify the process of conniving a website. With the glut of options promptly vacant on behalf of creating a situate, consumers can with no trouble happen to baffled with the many options to vote for from.

At home this article I will discuss how to unearth the restore confusion design tools on behalf of your needs.

1. Define your feature needs

First, you need to circumscribe exactly come again? You intend your situate to accomplish, as this will dictate which confusion design tools you ought to consider. If iwhat you need is precisely an judgment or in sequence situate, a minimal blog might be adequate. On the other offer, if you include a file to access, or intend to conduct transactions, you will a good number likely need to hire a certified. I endorse text down the goals of your situate to make a better name on the scope of the project.

2. Determine your skill and faithfulness level

If you slightly intend to create a own website, selecting certified confusion design tools like Dreamweaver and Photoshop will be plain overload. These programs are inescapable on behalf of certified confusion designers, and the casual hobbyist, if particularly indomitable, will a good number likely be overwhelmed with these tools. A more reasonable solution will be to exploit web-based, model driven tools on behalf of creating sites. On the other offer, if you need a sophisticated situate but cannot name working with professional-grade software, it possibly will get as far as intellect to hire a certified.

3. Set a reasonable make financial arrangements, and don’t be a freebie hunter

I include tried away several on the house confusion design tools and they are on behalf of the a good number part not very handy. You will a good number likely need to expend several money on such things as books, tutorials, and basic software. If you try chasing on the house tools to possibly will or possibly will not exist, you will probably dissipate a quantity of period and point up with confusion design tools to confirm unsatisfactory.

After central your needs, your faithfulness level, and make financial arrangements, you possibly will intend to consider these “best of breed” confusion design tools:

The paramount tools on behalf of professionals: Dreamweaver and Adobe Photoshop.

These two programs include been the de aspect standard on behalf of professionals since the very creation. Although these confusion design tools can name a good number tasks, professionals will still need a superior HTML reference sign up or two as well.

The paramount confusion design tool on behalf of non-professionals: WebWizard

This is the paramount non-professional solution amongst many like programs to allow you to build websites with nothing more than basic word meting out skills. WebWizard allows you to opt for your site’s overall look from hundreds of pre-designed, certified templates. So while your situate possibly will not look completely unique, it will positively look certified.

The paramount tool on behalf of creating a blog situate: WordPress

I know Blogger is quite all the rage, but WordPress is a better tool in my judgment for the reason that it allows on behalf of more customization and is more extensible in provisions of added skin tone. Also, solitary can take advantage of the WordPress blogging platform to get as far as sites to organize not look like blog sites next to all. At home this intellect, WordPress can be used as a exact confusion design tool as an alternative of a minimal blog tool

Take Control Of Your Business – Hire A Professional Web Design Company

11.07.2014 (12:59 pm) – Filed under: Uncategorized ::

Many companies consider paid advertising with google and yahoo these days. For many companies paying five dollars a click is just not affordable anymore. There is another way: you could setup a web marketing campaign. Many web design companies offer SEO and web marketing services. Instead of spending all your marketing money on Pay-per-Click advertisement these companies concentrate on distributing small ads web classifieds along with articles to blogs and include links to your website. These ads not only attract actual readers they also attract search engines that register the link going to your website. This way your website gets higher ranking and as a result more qualified traffic through organic search results.

The leading search engines, Google, Yahoo! and Microsoft, use crawlers to find pages for their algorithmic search results. Pages that are linked from other search engine indexed pages do not need to be submitted because they are found automatically. Some search engines, notably Yahoo!, operate a paid submission service that guarantee crawling for either a set fee or cost per click.

Search engine crawlers may look at a number of different factors when crawling a site. Not every page is indexed by the search engines. Distance of pages from the root directory of a site may also be a factor in whether or not pages get crawled.

Another thing that will help your ranking is constantly changing content on your site. High-End web deign companies offer content management systems for your site. Using the system you can update your site content on the fly and is is as easy as editing a word document.

Custom Website Design Chicago

14.04.2014 (11:56 am) – Filed under: Custom Web Design ::

Website design has slowly become in the last couple of years or so, an important aspect that drives online visibility. Now if you are starting a new business then you will require a website because it acts as your visiting or business card over the internet. A website is also considered to be an online portfolio or catalogue of services, products and other valuable information for visitors who scan the internet to suffice their requirements.

Now there are two types of web design that you can choose from. You can either visit websites to download already designed template or get custom website design Chicago.  You are probably asking what difference it will make. If you download templates from external websites then you will get only the homepage or index page and another internal page with HTML or any basic code. But what about the rest of the pages? If you need to make a website that has more than 100 pages, a shopping cart, a forum, an administrator console, and a CMS system then how can you get it done? This is where custom website design Chicago comes in.

For custom website design Chicago, you can either hire a website design company or an independent website designer. The fact of the matter is that customized website design will include all your requirements and even concepts. There are 5 factors that play an important role in custom website design Chicago and they are:

Layout: The layout of the website should be based on the W3C standard and can follow the web 1.0 or web 2.0 formats. Web 1.0 format is considered to be a thing of the past but it is still as effective.  

Design Elements: There are hundreds of design elements that can be incorporated into a website but only a few of high importance. You can design your website in flash or keep it simple textual-image based. Flash means that your website will not get indexed by search engines and hence have a low ranking but will look impressive. On the other hand, simple HTML-CSS or PhP website will fulfill the SEO prerequisites and help your website to get a high rank. Another important design element is the navigation. The navigation should be clean and simple. Avoid extensive drop down lists or secondary navigations. If you have one primary navigation then that will be good enough.

Branding: Branding is an important aspect and this normally refers to use of the logo. How and where on the layout you display your company logo matters. How simple and artistic your logo is will define how meaningful it is. One of the important things is that your logo should be in-sync with the company’s vision or what the company is all about and is always preferred to an abstract design.

Images and content: How you display images and content is an important aspect of custom website design Chicago. The best option is to have minimum images and maximum content unless you want a travel website or a merchant website.

Dynamics Gp Consultant Chicago, San Diego Newsflash: Crystal Reports for Great Plains

31.03.2014 (10:48 pm) – Filed under: Uncategorized ::

Microsoft Great Plains or Dynamics GP ERP application is working on Microsoft SQL Server Db platform, and this fact opens GP to such industry reporting tool as Crystal Reports.  CR can work with such report base constructions as SQL View and even SQL stored procedure – deploying these technologies you virtually have no limits in pulling data from Great Plains company database.  This FAQ style publication will try to compare Crystal Reports with other Great Plains reporting tools: Report Writer, Dexterity, FRx, Advanced Financial Reporting, SRS:

1.       Crystal versus Great Plains ReportWriter.  There are fields, where RW is better option, especially when you need to just modify Sales Order Processing Invoice Blank form – RW form is integrated with GP user workstation interface and it is more natural to just modify existing SOP Blank Invoice form.  However there are scenarios, where you need, say 20 different invoice forms with possibly different product logos and brands – in this case RW has only three forms to offer: Blank, Long and Short, probably Crystal integration is more feasible

2.       Crystal versus Dexterity.  Dexterity can do the same job, as in Dex you can program GP cursors as well as call SQL stored procedures and scripts.  However Dexterity customization project requires a lot of programming, debugging and QA time, plus Dexterity developers are not common resource on the contractors market

3.       FRx.  If you need pure financial reports: Balance Sheet, Profit and Loss Statement or Statement of Cash Flow, and even if you are favoring CR – consider to deploy FRx, as FRx has direct link to Great Plains General Ledger and it doesn’t make sense to reinvent the wheel

4.       SRS, or Microsoft SQL Server Reporting Services.  At this time, in our opinion, SRS is catching up and its nicety is in its web nature.  Both Crystal and SRS do similar job with similar techniques.  SRS reports design requires modest Microsoft Visual Studio interface surfing skills

5.       Advanced Financial Analysis.  Despite its Advanced name, this is very archaic tool, and we recommend to consider FRx instead.  AFA typically is used with Small Business Financials, where FRx is too expensive to implement